From 575K followers to her very first store.

A creator with a dream (and no store)

Saanya had spent years building an audience of 575K on Instagram. Her followers kept asking where to buy the resort-wear she was designing: pieces cut for the water and worn to dinner. But Isola was her first online business, and every DM got the same answer: "Coming soon!"

Enter Bravo, with a plan

Saanya booked a call and got Bravo. Before he said a word about websites, he asked about her customers, her prices, how she'd ship and what "luxury" meant to her. Then he put the plan on one page: a store that feels as premium as the clothes, a feed that sends people to it, and a team to handle the tech.

Meanwhile, in the lab…

Saanya told Dexter how she pictured Isola: calm, sunlit and expensive-looking, with nothing between a shopper and checkout. Dexter disappeared into his lab. Many prototypes and checkout trials later, he came out with a store built for people arriving from Instagram on their phones. Next door, Blossom shaped the look so the brand felt the same on the feed as on the site.

• E-commerce store, designed and built
• Mobile-first product pages and checkout
• One brand look for site and social
• Social media content plan

Isola opens its doors

Isola launched as a premium direct-to-consumer label, available across India, and Saanya's audience could finally buy what they'd been asking about. We still run the brand's social media day to day, so the store and the feed keep pulling in the same direction.